About Us

Affordable Jewelry - Alabama Jeweler

At Lorch’s, we want to offer affordable jewelry to our valued customers – jewelry that is the best quality for the right price. We have a wide range of bridal sets, diamond jewelry such as our diamond ring jewelry, and a wide range of other fabulous diamond necklaces, diamond earrings and watches.

 

Jewelry Stores in Birmingham, Al and Surrounding Areas

We have several locations for you to choose from if you want to come in and see our affordable jewelry that we have in stock. Our goal is to offer you the best choices, the best selection and the most beautiful pieces at prices you can afford. Our beautiful affordable jewelry can be found in any of our jewelry stores in Birmingham and surrounding areas.

 

In-House Financing

Lorch's, an Alabama Jeweler, finances all credit transactions in-house. All credit decisions are made by the Store Manager and/or the Credit Supervisor. It's quick and easy. By doing our own financing we have the power to say "Yes" when third party lenders say "NO".

 

Free Jewelry Cleaning

Just drop by any of our six convenient locations and a sales representative will be happy to clean your jewelry as you shop. While we professionally clean your jewelry, shop around for bridal sets, engagement rings, diamond crosses, or surprise your loved one with a diamond Journey Pendant.

 

Jewelry Repair

Lorch's provides expert jewelry repair on almost any type of jewelry. We have professionals standing by to repair your jewelry back to its original look – brand new.

 

Service Agreements

Lorch's offers Service Agreements on all of our diamond jewelry, gold jewelry, and watches. Our diamond Service Agreement covers lifetime replacement of the diamond*.

Ring Sizing

An important part of purchasing a ring is getting the right size for the person.  The standard stock size for women is size 7 and size 10 for men.  If you require a different size, we are happy to adjust the ring size.  Sizing a ring will probably take 3-5 business days.  Lorch's will size the ring the first time for you at no charge.  Please note that not all rings can be changed in size due to the ring design.  If you need to have the ring resized, you may contact us at 205-391-0404 (M-F 9-5 CT) or bring the ring into the nearest Lorch's store.  Note that there might be an additional charge for resizing if you do not have a Service Agreement.  

Trade-Ins

Lorch's will gladly take your existing diamond jewelry as a Trade-In on a beautiful NEW diamond piece of your choice, whether it’s a Circle of Love diamond pendant, anniversary jewelry, or any one of our beautiful cross pendants. We guarantee that you will love the diamond jewelry you select.

 


 


Instant In-Store Credit
90 Days No Interest
Low Monthly Payments
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